As Mindtap CEO and Chief Digital Strategist, Ellen leads the development of strategy, messaging and positioning, differentiation, and personas for our clients. Ellen leads a group of Mindtap digital strategists who are both industry and digital marketing experts. She works alongside Mindtap delivery teams and our clients’ teams to ensure customer satisfaction on each and every engagement.
Ellen’s experience stems from working for world-class financial services, technology, and professional services firms; having held key executive positions in financial services including Morgan Stanley, Goldman Sachs, London, Bankers Trust, and Accenture N.Y. – Financial Services industry practice. She holds an M.B.A. in Finance from Rutgers Graduate School of Management.